Indlela Yokwakha Umsebenzi Ophumelelayo Ekuthengiseni Kwezokwelapha
Ukuze uthole izeluleko zezochwepheshe emisebenzini yokuthengisa yezokwelapha, senze iseshini se-Q & A noRobyn Melhuish, umqondisi wokuxhumana we-MedReps.com, ibhodi lomsebenzi elinika amalungu ukufinyelela emisebenzini yokuthengisa yezokwelapha efuna kakhulu nemisebenzi yokuthengisa imithi kwi-Web.
I-Melhuish inikeza iseluleko esihle kakhulu kulabo abaqeqeshiwe bezokuthengisa kwezokwelapha namanje abafisa mayelana nokuphumelela emkhakheni wokuncintisana, othakazelisayo, futhi ozuzayo wezokwelapha nokuthengisa imithi.
Q: Yisiphi iseluleko ongayinika abafundi abaphothule esikoleni abafuna umsebenzi wokungena ezingeni lokuthengisa ngezokwelapha? Yini eqasha abaphathi abafuna ama-grads amasha?
Robyn Melhuish: Yenza ucwaningo lwakho. Uma wazi ngokwengeziwe ngale mboni, kungcono.
Abaphathi bezokuqasha bafuna amathibi ahloniphekile awaziyo mayelana nezimboni zezokwelapha noma zezokwelapha. Indlela engcono kakhulu yokufunda ukukhuluma nabantu asebevele besesimweni - sithunzi uma kungenzeka. Futhi-ke, i-intanethi inikeza nezinsiza ezingenakubalwa futhi. Amawebhusayithi avame ukugxila embonini yezindaba, landela amabhulogi ngokuthola iseluleko somsebenzi othize ekudayiseni kwezokwelapha, setha izaziso ze-Google ukulandelela izindaba ezivela ezinkampanini ozithandayo, futhi uchithe isikhathi kumawebhusayithi ezinkampani ekufundeni ngemikhiqizo yazo - kukhona ngisho amavidiyo atholakala ngokuhlinzwa ngokusebenzisa amadivayisi owathemba ukuwathengisa.
Ngaphandle kwemboni ulwazi, abaqashi bafuna abaqeqeshiwe abasha, abafundela abafundi abasheshayo nabaxhumanisi abaphumelelayo.
Amagilebhisi wakamuva anemvelaphi kokubili kwezebhizinisi nezesayensi yokuphila ayifiseleka kakhulu. Abagijimi basekolishi basekuqaleni nalabo abaphethe izikhundla zobuholi, noma kuhulumeni wezemfundo noma ubuzalwane / inhlanhla noma amanye amakilabhu, kungenzeka ukuba aqaphele.
Q: Yiziphi izeluleko ongayinika abathengisi ngaphandle kokuthola usizo lwezempilo / ukuthengiswa kwezokwelashwa, ngokuqeda umsebenzi kwidivaysi yezokwelapha noma ekuthengiseni i-pharma eminye imbonini? Kungenzeka yini ukwenza lolo shintsho kusuka kwenye indima yokuthengisa ngaphandle kokuthola usizo lwezempilo?
I-Melhuish: Kusobala ukuthi kungenzeka ukushintshela ekuthengiseni kwezokwelapha ngaphandle kokuhlangenwe nakho kokunakekelwa kwempilo.
Abadayisi bezentengiselwano abanemvelaphi yokuthengisa ebhizinisini ekuthengiseni ibhizinisi, ikakhulukazi ukuthengisa okukopisha noma ezinye izinto zokusebenza zehhovisi, bavame ukwenza kahle kakhulu. I-experience yokuthengisa yokuthengisa ayifanele. Iminye imisebenzi iyanzima ngokwezimfuneko zazo kunabanye, ngakho thola ukuthi yimaphi amakhono adingekayo emisebenzini oyithandayo, futhi usebenzise emisebenzini esondelene kakhulu nesethi yakho yamakhono, imfundo kanye nolwazi.
Into engcono kakhulu ongayenza ukuze wenze ushintsho ibonise ukuthi umqashi wakho uphumelele emisebenzini yangaphambilini ngokugqamisa izinombolo zakho - i-rankings, iphesenti kuya kwesilinganiso, kanye nezimali ezenziwe. Bonisa abaqashi ukuthi usebenza kanzima futhi ube nomlando wethrekhi wokuletha imiphumela.
Q: Ngaphandle kokukwazi ukuzuza okukhulu, yiziphi ezinye zezinzuzo nezinzuzo zokusebenza kwezokwelapha?
Ukuncibilikisa: Ngaphezu kokunciphisa kanye nezinzuzo ezinkulu, ukuvuselelwa kwezekwelapha kwezempilo kunamathuba amaningi okuguquguquka nokuzimela emisebenzini yabo. Awuboshiwe ehhovisi lendabuko futhi esikhundleni salokho bayakha ubudlelwane nokuvakashela odokotela nezibhedlela.
Ukuthengiswa kwezeMpilo nakho kunethuba lokuthuthukisa ukunakekelwa kwesiguli. Ukuphindaphinda ukuthengisa odokotela kumadivayisi amasha nemithi, phendula imibuzo ngemikhiqizo emisha, futhi usize ngamadivayisi ekamelweni lokusebenza.
Q: Yiziphi ezinye izinselelo ezinkulu noma izinselele zokusebenza kwezokwelapha / nge-pharma?
Ukuhlunga: Kunezinguquko eziningi ezenzeka ekunakekelweni kwempilo, futhi kungaba nzima ukubuyela emuva ukuze uqhubeke nabo kanye nokuhamba ohlelweni lwezempilo oluyinkimbinkimbi. Insimu idinga ukusebenza kanzima okuningi namahora amaningi. Kodwa kulabo abazinikezele emisebenzini, kuyavuza.
Q: Yiziphi izimfanelo / izici / amakhono aqashe abaphathi abafuna ukuthola ulwazi lwezokwelapha ezithintekayo emisebenzini emaphakathi noma emkhakheni wezinga eliphezulu ekuthengiseni kwezokwelapha?
I-Melhuish: Abaphathi bezokuqasha bafuna ama-experienced experiences, abakwa-medical reps, abane-rekhodi eqinisekisiwe yemiphumela eqhubekayo.
Kufanele bazi i-niche yabo ngaphakathi nangaphandle-imikhiqizo, imithethonqubo, ukuncintisana, ukubuyiselwa imali, njll. Ngokufanelekile, nabo babe nobuhlobo obukhona nabodokotela, abaqondisi esibhedlela, nabanye abenzi bezigqibo ezifanele.
Q: Uma ukuqasha abaphathi ukuhlola kabusha kuqala kabusha ukuthengiswa kwezokwelapha reps noma i-pharma reps, yini abayifunayo kabusha?
I-Melhuish: Ekubuyiseleni, ukuqasha abaphathi bafuna izinombolo. Ngesikhundla ngasinye sangaphambilini, udinga uhlu oluthile lwamaphuzu akho okwenziwe isipele ngezibalo zokuthengisa. Abaqashi bafuna ukwazi izinhlobo zemikhiqizo owathengisayo nokuthi ubani owabathengisa kuwo.
Q: Zikhona yini izinhlangano zobuchwepheshe ongasincoma ukuthi zenzeke manje noma zingase zenzeke ukuthengiswa kwezindleko zezindleko zokujoyina?
I-Melhuish: Kunezinhlangano ezithile ezisebenzayo zokuthengisa kwezokwelapha ngaphandle, kodwa ngincoma ukuthengwa kwe-medical reps kanye nokwaziswa kanye nezinsiza ezibenza kahle kubo. Kukhona amawebhusayithi amaningi namabhulogi lapho i-med sales reps ingathola khona ulwazi nezinsiza abazidingayo. Ngaphezu kwalokho, kunezinqwaba zezokwelapha ezithengiswayo ezithengiswayo ezithokozisa ukuxoxa ngemiboni nemisebenzi yabo, kungakhathaliseki ukuthi ungabomhlangano noma cha.
Q: Noma yiluphi olunye ulwazi oluhlobene noma iseluleko mayelana nabasebenzi bokuthengisa bezokwelapha ongathanda ukwabelana nabafundi esingakaze siwahlanganise?
Ukuncibilikisa: Ukungena ekuthengiseni kwezokwelapha akulula. Abaphathi abaqashisayo bafuna ukhetho oluvelele oluhlakaniphile, olukhuphisanayo, futhi olulambile inselele. Akuyona inhliziyo enamandla, kodwa lapho kukhona ukuzimisela, ngokuvamile kuyindlela!
Siyabonga futhi kuRobyn Melhuish we-MedReps.com ngokuhlinzeka abafundi bethu ngalezi zeluleko ezingcweti zabasebenzi bezokwelapha. Unentshisekelo ekufundeni okuningi? Xhuma no-Robyn no-MedReps.com ku-Facebook, Twitter, naku-Pinterest.