Abacwaningi bezeMpilo abaSebenzi Abasebenzisa Izihluthulelo Zosesho Lwezokwelapha Eziphumelelayo
Ngodokotela okhuphuka ngokuqasha imakethe, ungaqiniseka kanjani ukuthi uzodonsela, uthathe futhi ugcine odokotela okudingayo ukukhonza iziguli zakho? Njengomqondisi womuthi wezokwelapha, noma isikhulu esibhedlela, ukuqashwa odokotela kungase kube enye yezinselele ezinkulu ozobhekana nazo.
I-Association of American Medical Colleges (AAMC) ibikezela ukuntuleka okukhulu kwedokotela okungaba kusuka odokotela abangu-40,800 kuya ku-104 900 abangenalutho, kusukela ngo-2030.
Ezinye izazi zezokwelapha zizoba nzima kakhulu kunabanye. Isibonelo, ukunakekelwa okuyinhloko kuhlolwe ukuzwa ukuthi ukucindezela okubaluleke kunazo zonke eminyakeni ezayo. Abahlengikazi bangaphakathi nabahlengikazi basebevele beba nokuncintisana kakhulu ekuqasheni, kanye namaholo kanye nokusayinwa amabhonasi okwandayo kuwo wonke amabhodi.
Ngaphandle kokunikezwa okuhlukahlukene kanye nesidingo esekelwe ekukhethekile kwezokwelapha, i-geography nayo iyisici ekuntulekeni odokotela. Ezinye izifunda nemiphakathi zizohlupheka kakhulu kunabanye. Isibonelo, ngokusho kwe-AAMC, ithi ngezinga eliphansi kunazo zonke odokotela kubantu kukhona Mississippi, Idaho, Wyoming, Nevada, nase-Arkansas. Ngakolunye uhlangothi, i-state enezinga eliphakeme kunazo zonke labalindi kubantu abayi-100,000 yiMassachusetts, Maryland, eNew York, iVermont, neRhode Island.
Kungakhathaliseki ukuthi uthola kuphi odokotela, kungenzeka ukuthi kuzodingeka ukuthi ugcwalise isikhundla esicatshangelwa ukuthi kunzima kakhulu ukugcwalisa.
Nazi amathiphu ambalwa mayelana nokuthi ungaqinisekisa kanjani ukuthi uyakwazi ukuqasha odokotela okudingayo ukukhonza umphakathi wakho wesiguli.
Hlela Phambili-Chaza Isidingo
Ochwepheshe bayavuma ukuthi ukulungiselela nokuhlela kubaluleke kakhulu ekuqasheni odokotela abaphumelele, ikakhulukazi endaweni yokuntuleka noma okukhethekile. U-Craig Fowler, umongameli wezokuqasha nokumaketha iPinnacle Health Group, udokotela oqashwe ngokuqinile esekelwe e-Atlanta, eGeorgia. "Abaphathi bezempilo kumele bangalindeli kuze kube yilapho kuqashwa khona isidingo sokuqasha noma okuphuthumayo ukuqala inqubo yokusesha," kusho uCraig Fowler,
Uyanezela ukuthi uhlelo oluphelele lwezokwelapha luzosiza ukukhula kweprojekthi kanye nokwenyuka kwemali ukuvumela ithimba eliphezulu lezinhlelo zezempilo ukuthi lilungiselele ngokufanele imizamo yokuqashwa, futhi lihlele isu eliphumelelayo.
Ngaphezu kwalokho, uFowler wanezela ukuthi "ukuqinisekisa isidingo" sokuba udokotela kudlulela ngaphezu kokuqaphela isidingo nesisekelo sesiguli. "Abaqashi bezempilo kumele baqonde futhi isidingo ngokwehlobo lomkhethi abadinga, ngubani ozokwazi kahle kakhulu emasimini nakwezemvelo ohlelweni lwezempilo." UFowler uchaza ukuthi, uma kungenzeka, abanye odokotela kufanele bafakwe esigabeni sokuhlela, kanye nemisebenzi yangempela yokuqasha. "Bonke ozakwethu abazofika esikhathini esizayo badinga ukuba 'bahlabelele ishidi elifanayo lomculo' ngendlela abaqhuba ngayo imithi, indlela abaqhuba ngayo imikhuba yabo, nokuthi baphatha kanjani konke kusuka kumadokhumenti isiguli, ukukhokhisa nokukhokhwa, ikhodi yokugqoka ehhovisi. "
Ukuzwa Ukuphuthuma
Ngokusho kwabaqeqeshi abadokotela abaqeqeshiwe , abenza umqondo oqinile wokuphuthumayo kuyo yonke inqubo yokuxoxisana kuyindlela eqakathekile futhi ephumelelayo yokuqashelwa odokotela abaphumelelayo. "Hambisa abaqashile ngenqubo yokuqashwa ngokushesha," welule uSteve Look, oyinhloko iphini likaMengameli wokuqasha i-The Medicus Firm, isazi sokufuna udokotela esiseDallas, eTexas.
"Akufanele kube khona isikhathi eside sokushiya umuntu ozobhalwa, kusukela oxhumana naye okokuqala nodokotela, engxoxweni yocingo, engxoxweni ye-site, bese ehambisa isipho esisemthethweni."
UFowler uyavuma ukuthi ukuhudula inqubo yiphutha elivamile phakathi kwabaqashi bezempilo, okubuyela emuva ekugcizeleleni kwakhe kokuqala ekuhleleni nasekulungiseleleni. "Uma ingxoxo kanye nenqubo yokuqasha ihlelwe ngokucophelela futhi ngokucophelela kusengaphambili, kwenza abaqashi benze ngokusheshisa abathintekayo, futhi bavimbele abaqashi abaphikisanayo ukuba bangaboni abafuna ukuphuma ngaphansi kwakho."
Ngaphezu kwalokho, abaqashi batusa ukuthi bahlole ngokuzimela ngokuzimela nangokuzikhethela, ngokungafani nokuhlela uhlaka lwezingxoxiswano bese bebeka noma beqhathanisa ukhetho.
"Abaqasha ukuqasha odokotela abanalo isikhathi sokunethezeka noma isibhamu esikhulu sokwakhengwa kwamakhemikhali kulindeleke ukuba bahlele izingxoxo eziningi bese beqasha omunye ekugcineni. Uma wenza lokho, uzolahlekelwa yizicelo zokuqala ozixoxiswene nabaqashi abaphikisanayo, ngoba abazoqala ukuxoxwa nabo bazokhathala ngokulinda isinqumo sakho, kanti abanye abaqashi bayakhonya, "kusho uMnu. Fowler.
IsiPhakamiso Sokuncintisana Kwempilo Esikhungethekile kanye neNkontileka Yokwenzayo
Ngesikhathi sesigaba sokucwaninga nokuhlela, abaqashi bezempilo kufanele baqaphelisise izindlela zokukhokhela izinkampani ezikhethekile zokuqashwa. Nakuba kungase kube nokuhluka okuncane kunxephezelo odokotela yisifunda, abaqashi kufanele babe nokuncintisana ezingeni likazwelonke lapho beqashwa odokotela ababhekene nokuntuleka komsebenzi.
Idatha yesinxephezelo sempilo inikezwa izinhlangano ezihlukahlukene zezinhlangano, abezindaba, kanye nokuqasha amafemu. Imithombo enokwethenjelwa yolwazi lokunciphisa odokotela yi-Medical Group Management Association, (MGMA), iMedscape, kanye nomagazini wamanje wezeMpilo , oshicilela inkinga yenxephezelo yonyaka odokotela njalo ehlobo.
Ngaphezu kokuqamba iphakethe elimnandi lokuthola imali, ochwepheshe bezocwaninga odokotela bayavuma ukuthi inkontileka kufanele isivele ingalungile, ngaphambi kokuxoxa nodokotela. Inkontileka kufanele igcwaliswe futhi ilungele ukudluliselwa kumuntu ozobhalwa. Uma kungenjalo, ukulinda enkonzweni kufanele kuqedwe ngemuva kokuxoxisana nodokotela ukuvumela isikhathi esengeziwe sokuba okhethiweyo wakho ukhethe ukukhishwa ngumncintiswano.
Hlanganisa i-Red Carpet yocwaningo loMdokotela
Ingxoxo ye-site kufanele ibe ne "wow", futhi kufanele inxuse kudokotela kanye namalungu omndeni wakhe azosuswa nomuntu ozobhapathizwa emsebenzini. "Abaqashi kumele 'bakhulume' nomlingani kadokotela futhi bahlele i-ajenda yakhe eyenziwe ngokwezifiso, ngaphezu kwadokotela," kusho uJason Farr, oyinhloko iphini likaMengameli weThe Medicus Firm.
Ukuthinta komuntu siqu kanye nemininingwane engakhansela izidingo zomdokotela kanye nomndeni kanye nezici zobuchwepheshe kuyasiza ekwenzeni ithuba lakho livele. Ngisho noma odokotela bayazi ukuthi izinsizakalo zabo ziyadingeka kakhulu, bafuna ukuzizwa ngempela ukuthi bazofunwa ngempela futhi bazuzwe ithuba elisha lomkhuba.
Ngaphambi kokuxoxisana, qiniseka ukuthi ukhuluma nomlingani wakho futhi uqondise izidingo zakhe, ngokusemthethweni nangomuntu siqu, futhi ukhulule labo abathintekayo ekuxoxweni-kungakhathaliseki ukuthi uvakashele ku-boutique eyintandokazi, ibhola lebhola, ipaki, umsebenzi wokuzilibazisa noma i-club , ukuhamba ngenhla nangaphezulu ukuhlanganisa ukuvakashelwa kwesayithi ngokwezifiso kuzokwenza umthelela nodokotela umthelela ohlala njalo.
Yiba nobuntu futhi usebenze
Abaqashi abaningi bazama ukufinyelela abahlali kanye nabalingani kahle ngaphambi konyaka wabo wokugcina wokuqeqesha, ngokusho kukaFarr. Ukuze uthole udokotela oyidingayo, kuyodingeka uhlele phambili futhi ukwazi ukunikeza odokotela abazayo isikhuthazo sokungena ngemvume ngomkhuba wakho kusengaphambili. "Ukunikeza isitatimende sezemfundo kubahlali nakwabanye abantu abagcina ukhetho kuqala futhi bakuvimbele ukuba ungene ngemvume ukuze ungene ngemvume kudokotela omusha ngomzuzu wokugcina," uFarr uphetha.
Sebenzisa izinsiza zokuqasha eziningi
Njengoba imakethe yezokwelapha inokuncintisana njenganamuhla, abaqashi kufanele baxoshe zonke izitoreji lapho beqashwa, besebenzisa amathuluzi ahlukahlukene nezinsiza ezikhona kubo namuhla. Kunezinketho eziningi, zonke ezidinga amazinga ahlukene okutshala izimali nokuzibophezela. Ezinye zezinsiza nezinsiza zifaka:
- Izingqungquthela zezokwelapha kanye Nezinsizakalo Zomsebenzi
- Ukuqasha noma ukwengeza i-recruiter yodokotela ozinikezele isikhathi esigcwele
- Amabhodi emisebenzi odokotela ase-inthanethi
- Amafemu okukhetha / ama-Lead generation generation
- Ukukhangisa / Ukukhangisa (i-imeyli, i-imeyili ngqo, njll)
- Izinhlangano zomsebenzi
- Amafemu okuqashwa kwezempilo e-third party
Isigungu sokuqasha "yizo zonke izandla ezisekhoneni" -ukungeke ube nezinsiza eziningi kakhulu, uma nje ziphethwe kahle futhi zilungiswe kahle empumelelweni. Ukusebenza kwezempilo okuphumelelayo kuncike ekusebenziseni isu elihlelekile, eliphumelelayo, neliningi elihlelwe kahle ngokusengaphambili, futhi lenziwa ngamabomu.
Ukuxazulula izinkinga
Iphuzu elilodwa elilodwa: sebenzisa impendulo yombuzo ngokuhlakanipha. Cabangela umthombo, futhi ucabangele ukuthi abakhokhelwayo bathini ngethuba lakho ngemva kokuzwa ngalo ekuqaleni nangemva kokulivakashela kumuntu siqu. Ngokulalela izimpendulo zodokotela, ikakhulukazi emva kokuxoxisana, ungathuthukisa inqubo yakho yokuqasha futhi wenze ama-tweaks adingekayo ku-ajenda yokuxoxisana kanye nephakheji lezinkokhelo uma kudingeka. Udokotela wokuqala wokuxoxisana nomsebenzi kungaba yinto ewusizo kakhulu uma esebenzisa kahle. Impendulo yakhe ingakusiza ngempela ukuphakamisa isu lakho lokubambisana ngokufanele.